Join us on our journey!

Our journey is taking us back to the very core of business – the source of cash flow. We want to place the customer firmly on the company leadership’s agenda because without the customer, we have no cash flow. And without cash flow, the business doesn’t survive.

We make managing customer value more transparent

Arvova was founded to help companies lead and manage their customer value and build better business. We make creating, measuring and communicating customer value more transparent, and we help companies to grow their customer value and make it more profitable.

We want to participate in building working culture in which customer value is an often-visited topic on the leadership agenda as well as a concrete part of everyday operations on all the different levels of the organization. With the help of our Pillars4CustomerValue concept we can combine operative and strategic measurements of customer value in a way that empowers every member of the organization to identify their part in creating competitive advantage.


Sirpa Ristola

CFO, co- founder

Silvia Soirola

Pia Rautakorpi

CEO, Founder
+358 400 505 477

Joel Hakavuori

Value Analyst


Vesa Tuomi

Ilkka Kaikuvuo

Jari Jaakkola

Joona Keränen

Senior Advisor
Associate Professor at RMIT University & LUT

Arto Kämppi

Senior Advisor

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You can also book an online consultation.

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